Rachel Smith

Design smart. Code clean. Keep projects moving.

I help teams and products move from ambiguous concepts to usable, polished digital experiences — crafting design, code, and analytics end-to-end while driving measurable outcomes.

Key Skills

UXFront-End DevelopmentAnalyticsProject Management
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Portfolio

Below is my portfolio, featuring case studies and websites I’ve had the pleasure of working on over the years. I update this list regularly, so be sure to check back for the latest projects and updates.

Mansfield Historical Society

Case study

Simplifying Digital Access for Multi-Generational Audiences

Redesigned a nonprofit website to make key tasks clear, accessible, and easy for members, volunteers, and stakeholders.

Robert A. Smith, O.D.

Case study

Redesigning a family optometry website to boost patient appointments

Led a responsive redesign of a family-owned optometry website, increasing patient engagement and online bookings by 20% in 12 months.

Empower GENNOW

Case study

Helping Young Professionals Navigate Career Resources with Ease

Redesigned a nonprofit website to simplify access to mentorship, networking, and career resources while delivering a developer-ready design system for long-term scalability.

Send me a message

The fastest way to contact me is through LinkedIn. I can’t wait to hear from you!