Rachel Smith

Design smart. Code clean. Keep projects moving.

I help teams and products move from ambiguous concepts to usable, polished digital experiences - crafting design, code, and analytics end-to-end while driving measurable outcomes.

Key Skills

UXFront-End DevelopmentAnalyticsProject Management
How I Work

Portfolio

A selection of projects in front-end development, UI/UX design, project management, and analytics is below. Each project highlights how my work improves user experience, drives engagement, and achieves measurable results. The portfolio is regularly updated with recent projects and case studies.

Mansfield Historical Society

Case study

Simplifying Digital Access for Multi-Generational Audiences

Redesigned a nonprofit website to make key tasks clear, accessible, and easy for members, volunteers, and stakeholders.

Robert A. Smith, O.D.

Case study

Redesigning a family optometry website to boost patient appointments

Led a responsive redesign of a family-owned optometry website, increasing patient engagement and online bookings by 20% in 12 months.

Empower GENNOW

Case study

Helping Young Professionals Navigate Career Resources with Ease

Redesigned a nonprofit website to simplify access to mentorship, networking, and career resources while delivering a developer-ready design system for long-term scalability.

Send me a message

The fastest way to contact me is through LinkedIn. I can’t wait to hear from you!